Ever wondered how Smarties ended up on a choccy donut? We tell this tale as old as time with a 6ft Donut Man.
This tactical campaign aimed to launch Donut King’s collaboration with Nestle to a more ‘adult’ market.
Online Video, Digital.
Copywriter: Nicole Conway
Art Director: Tim Batterham
Executive Creative Director: Matt Batten
Producer: Chelline Nel
Production Company: Brightworks